News - Testimonials
Testimonial: Champlain Valley Business News Paper
Superb Health
By Molly Tucker
Getting fit has become more convenient and affordable: Nick Lynch and Mike Veselka have launched Superb Health LLC, an online personal training service that also offers chiropractic and nutritional advice for as little as $10 a month.
Members of Superb Health receive two sets of online exercise routines, one for use at home and another for use in a gym, that are customized for their individual level of fitness. The Web site, www.imsuperb.com, also features an online chat room; a personal notebook that members use to track their progress; and weekly news updates.
Lynch is certified as a sports conditioning specialist and fitness trainer and has been a trainer in six gyms in Vermont and Milwaukee. Veselka is also a certified fitness trainer who has won bodybuilding titles in Wisconsin; led nutrition tours and lakefront boot camps; and conducted private and group training.
Lynch, a Montpelier native, currently lives in Middlebury, VT and Veselka lives in Milwaukee, WI. The two men met in Milwaukee where they worked in the same fitness facility. They launched the Web site in May 2009.
Lynch’s brothers, Dan Lynch and Shane Lynch, also work for Superb Health. Dan Lynch is a nutritionist and trainer in Burlington. He has a bachelor’s degree in nutrition and food science from the University of Vermont, where he is working toward a master’s degree in that same field. Shane Lynch is a chiropractor who shares the Lynch Family Chiropractic practice in Montpelier with his father, James M. Lynch.
Superb Health offers a free seven-day membership for individuals to try out the Web site. Members first answer an eight-question questionnaire to determine their current level of fitness, from level 1 (beginner) to level 5 (advanced). They then receive two sets of videos with individualized exercise routines designed to bring them to the next fitness level.
One set of videos can be used at home or other locations that lack exercise equipment; the second set is designed for use in an exercise facility with equipment. Audio instructions, photographs and text descriptions for each exercise accompany the video routines. The exercises can be printed out with photos and text descriptions, and members who exercise in gyms can access the Web site’s videos through their cell phones. Imsuperb.com currently has more than 350 exercise videos and 900 photographs on the site.
“One big thing we focused on in designing the Web site was to make it extremely easy to use,” said Lynch. “We also wanted to show that you can exercise anywhere, in any location. Many people who first start an exercise program are not comfortable leaving their house and going to a gym.”
Members can communicate with trainers, a chiropractor and nutritionist seven days a week through the live chat room. The Web site also offers weekly news updates with recipes, posture tips, anti-inflammatory foods, food combinations and overall lifestyle suggestions.
Individuals can purchase a one-year membership for $10 per month, a three-month membership for $12 per month or a one-month membership for $15. Businesses can also purchase discounted memberships for their employees. “We want to make it affordable to everyone,” said Lynch.
The e-mail address for Superb Health LLC is info@imsuperb.com. Nick Lynch can be reached by telephone at 414.477.1263 or by e-mail at nicklynch@imsuperb.com.

